The SE’s don’t always implement elements from the patents so you gotta check em closely.

More recently I got off the phone with Bill on a couple of issues. He reiterated that the patents aren’t always applied. On a different issue a recent change in G’s algo’s with regard to G Maps info being inserted into general G serps has created astoundingly powerful opportunities and changes in the short term. One ought to be reading Bill’s comments at SEOBythesea. As to his musings with regard to future changes…..I think his research and follow up are great quality and merit consideration.

Knowing some of what engines might be looking for is half the battle…the other half is delivering what they want….

…or create a super great resource (that the world will know about), and you don’t need to worry (as much) about all this….(and cross your fingers google will sort it out “right”)….sometimes by knowing some of these ways that engines might rank sites you can help you to help them to sort things “right”